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0 (hodnocen0 x )
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EB
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EB
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Second edition.
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London ; New York : Routledge, 2016.
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1 online zdroj (xiii, \1 s.ges)
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 Plný text PDF
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* Návod pro vzdálený přístup
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ISBN 9780415727211 (hardback) (e-book : PDF)
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ISBN 9781317928089 (e-book: Mobi)
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ISBN 9781317928096 (e-book: ePub)
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ISBN !9780415727211 (chyb.) (hardback)
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ISBN !9780415727228 (chyb.) (paperback)
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Tištěná verze : ISBN 9780415727211
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1. What is corporate level strategy? -- 2. Why do multibusiness firms exist? Theoretical approaches to diversification -- 3. Managing the multibusiness firm : theoretical approaches to corporate level strategy -- 4. Defining the business -- 5. Diversification strategies : creating corporate value -- 6. The issue of relatedness : creating synergies -- 7. Diversification and performance : limits to the scope of the firm -- 8. The role of the parent : manageing the multibusiness firm -- 9. Organizing and structuring the multibusiness firm -- 10. Vertical integration : coordinating the value chain -- 11. The growth of the firm : internal development, mergers and acquisitions, and strategic alliances -- 12. Restructuring strategies : reducing the scope of the firm -- 13. Multipoint competition : managing market power -- 14. International diversification : global integration and local responsiveness -- 15. Corporate governance : controlling top managers and meeting corporate responsibilities.
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001478117
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(OCoLC)946263578
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